Social Media Marketing Strategy - Braveheart Digital Marketing

State of Marketing: Social Media Marketing Strategy

The 2024 State of Marketing is out and marketers are increasingly targeting buyers who grew up online.

As American’s age it is not a surprise to see marketers turn their attention away from baby boomers and towards a younger audience.

Seventy-four percent of marketers want to reach Millennials and 67% want to engage Gen X, versus only 27% of marketers interested in Baby Boomer audiences.

As digital natives grow as decision-makers, we’re seeing changes to how buyers interact with businesses online. Some of the biggest social challenges are coming up with ideas, creating engaging content that generates leads, and gaining followers.

Facebook, Instagram, YouTube, and TikTok have the strongest ROI — and these align with where marketers are investing in 2024. Twenty-seven percent of marketers who don’t use YouTube plan to start in the year ahead.

For those curious, 68% of marketers predict more success with X than Threads in 2024As .

Top Social Channels for Marketing

Braveheart Social Media Process

Successful social media marketing has matured from simply getting “likes” to acquiring new customers and increasing sales from existing ones. Four out of five marketers today view social media networks as critical distribution channels for their content.

We develop strategies that put your content on the platforms that your customers use.

Audit of your existing social media efforts
Creation of social media strategy
Establishing a social media calendar so that your team knows what will be published and when
Implementation of social media best practices
Providing analytics and performance reports so that you can measure the success of your program

Manchester NH Social Media Agency

Welcome to Braveheart Digital Marketing, where your social media success story in Manchester, NH, begins. As a leading Manchester NH Social Media Agency, we understand the power of digital connections in today’s world. Our approach is rooted in deep market knowledge, tailored strategies, and a passion for storytelling. We’re not just about posts and likes; we’re about creating meaningful engagements and lasting impressions.

Our team, equipped with the latest tools and insights, is dedicated to elevating your brand’s online presence. Whether you’re aiming to dominate local Manchester markets or seeking wider digital horizons, we craft personalized, dynamic campaigns that resonate with your target audience. With Braveheart, experience the synergy of creativity, technology, and strategic expertise, all working together to turn your social media goals into tangible results.

Let’s embark on this journey together, making your brand a standout star in the bustling social media landscape of Manchester, NH.

If you are looking to grow your following on social media and turn those followers into customers, contact us about our social media marketing services.